2010 online - dijital kategorisinde altın Croquette ödüllü "HI, A REAL HUMAN INTERFACE"

Did you ever think that your computer was alive? That there was someone inside working for you? 'Hi, a real human interface' is a metaphor for how interaction with technology should be. It was our attempt to create the perfect interface; one that really understands our deepest needs, a human interface indeed.

The Hi video was intended to be a self-portrait project. We wanted to be able to explain what we did in a plain way. We knew, though, that you are not always as you want to be; instead as people see you. We created a video that reflected our vision in the possibilities that interaction brings to both people and technology. Making technology warmer has always been the goal of our collective and we couldn't think of a better way to do it than literally embedding a human being inside of it.

http://www.multitouch-barcelona.com

Croquette Awards 2010

Uluslararası Gerilla Reklam Ödülleri "Croquette Awards"ın birincisi geçtiğimiz yıl düzenlendi. Ödüle layık görülen işler arasından (bence) öne çıkanlar aşağıda. Yarışma ve katılım detayları burada: http://www.croquetteawards.com/

TENNIS BALLS ACTION


RUBY


HOMELESS SUPPORT CAMPAIGN


Twitter'dan faydalanan bir kampanya daha. Offf Digital Festival'ın "offfiwish" isimli Twitter hesabını takip edenler dileklerini gönderdikçe, Offf'un gökyüzünde dilek sahibine ait bir yıldız beliriyor. http://twitter.com/#!/offfiwish


Terra Loterias isimli piyango sitesinin tanıtımı için hazırlanan online kampayna. Twitter'da maymun takip etmek dahil! :) link --> http://www.macacodasorte.com/


Böcek ilacı markası Baratas & Bicharada, anlaşmalı mağazalardaki ayakkabıların altına böyle çıkartmalar yapıştırmış.